Jam Waktu – Global automotive manufacturer Geely Auto officially held its 2026 International Business Partner Conference in Hangzhou on April 21–23, 2026. This annual event serves as a crucial opportunity for the company to strengthen its global expansion strategy and introduce a new direction for the future automotive industry, focused on innovation and international collaboration.
The conference was attended by more than 1,000 dealer representatives and business partners from over 100 countries and regions. The presence of industry players from across the globe reflects Geely’s expanding global network and its significant role in the international automotive industry landscape.
At this forum, Geely’s top management outlined the company’s overall strategy through the “One Geely” concept, a framework that integrates all the company’s strengths to drive sustainable global growth. This strategy emphasizes synergy between brands, strengthening research and development (R&D), and enhancing product competitiveness in international markets.
The CEO of Geely Auto emphasized that global collaboration is key to addressing the rapid changes in the automotive industry. He stated that the transformation toward electric vehicles, smart technology, and sustainable mobility requires cooperation across borders and sectors.
“By combining global strengths and internal innovation, we are building a world-class automotive ecosystem capable of meeting future needs,” said one of the company’s leaders in the opening session of the conference.
Focus on Global Expansion
One of the main highlights of the conference was Geely’s ambitious ambition to expand internationally. The company is targeting a significant increase in global sales, including significant contributions from overseas markets.
Recent data shows that Geely has recorded strong growth in recent years. By 2025, Geely Holding Group will surpass 4 million vehicle sales globally, placing it among the world’s largest automotive manufacturers. Meanwhile, Geely Auto Group itself will record sales of over 3 million units, a significant increase compared to the previous year.
Entering 2026, this positive trend continues. In the first quarter alone, sales reached over 700,000 units, with exports increasing sharply to over 200,000 units, representing a year-on-year increase of over 100 percent.
Through its long-term strategy towards 2030, Geely is targeting global sales of over 6.5 million units and becoming one of the world’s top five automotive manufacturers. Furthermore, the company aims to generate approximately 75 percent of its sales from new energy vehicles (NEVs), with over a third of its sales coming from international markets.
Technological Innovation and the Future of Automotive
In addition to market expansion, the conference also highlighted the direction of future automotive technology development. Geely emphasized the importance of innovation in electrification, artificial intelligence (AI), and vehicle connectivity.
The company showcased various latest technologies, including new energy vehicle platforms and intelligent driving systems that integrate hardware and software into a single ecosystem. This approach is designed to deliver safer, more efficient, and digitally connected vehicles.
During the presentation sessions, representatives from Geely’s various brands, such as Lynk & Co and Zeekr, introduced their latest vehicle models and product plans for the global market. This integration between brands is a key part of the “One Geely” strategy to create synergy and efficiency.
The conference also provided partners with the opportunity to experience Geely’s flagship facilities, including its global safety center and smart factory, which utilizes advanced manufacturing technologies. This aims to strengthen partners’ confidence in the company’s capabilities in producing high-quality products.
Collaboration and Strengthening Global Networks
In addition to providing a platform for strategy presentations, the conference also served as a platform to strengthen relationships between Geely and its business partners. With a network of over 1,800 sales and service outlets in over 100 countries, Geely continues to strengthen its global presence.
Conference participants engaged in various discussions and experience-sharing sessions related to market dynamics, industry challenges, and future business opportunities. This collaboration is expected to create stronger synergies in the face of increasingly fierce global competition.
Geely also emphasized the importance of a local approach in its global expansion. By understanding the needs and characteristics of each market, the company strives to provide more relevant products and services to consumers in various countries.
Momentum of Industry Transformation
The Geely Auto 2026 International Business Partner Conference took place amidst a major transformation in the global automotive industry. The shift to electric vehicles, the increasing role of digital technology, and changing consumer preferences present both challenges and opportunities for industry players.
Through this forum, Geely reaffirmed its commitment to becoming a key player in the new era of mobility. By combining technological innovation, a global business strategy, and strong collaboration, the company is optimistic about achieving its ambitious targets in the next few years.
This event also demonstrates that the automotive industry is no longer solely focused on vehicle production, but also on building a broader and more sustainable mobility ecosystem.
The Geely Auto 2026 International Business Partner Conference in Hangzhou marks a significant milestone in the company’s journey toward more aggressive global expansion. With its “One Geely” strategy and focus on innovation, Geely strives to strengthen its position as a global automotive industry leader.
Amidst increasingly fierce competition, Geely’s move reflects a new direction for the automotive industry, prioritizing collaboration, technology, and sustainability as the foundations for future growth.
