Jamwaktu.com – The beauty industry is once again abuzz with the latest innovation from Make Over, which officially introduced ARCHI/TECH technology, a breakthrough makeup formulation designed to deliver high precision, smooth texture, and long-lasting performance. This technology has been a highlight among beauty enthusiasts throughout 2025, setting a new standard for modern makeup quality.
ARCHI/TECH technology was developed to address the growing demand for professional-quality makeup while remaining easy to apply in their daily routines. Make Over explains that ARCHI/TECH combines elements of architecture and beauty technology to create products with a strong, stable formula structure that remains gentle and light on the skin. With the concept of precision-built beauty, users can experience makeup results that are more precise, blend perfectly, and last longer, even during busy times.
One of the main advantages of ARCHI/TECH technology is its formula’s ability to provide precise application. Products using this technology are claimed to optimally follow facial contours, so each stroke produces a more targeted and symmetrical appearance. This is a plus for users who desire more professional-looking makeup results without complicated techniques.
Furthermore, this technology also produces a much smoother texture than conventional products. The microparticles used in the formula make the product easy to blend, prevent clumping, and provide a natural blurring effect on the skin’s surface. As a result, pores appear less visible, fine lines are less visible, and skin appears smoother in seconds. This smooth texture also makes the product comfortable for long-term use without feeling heavy.
Equally important, ARCHI/TECH prioritizes high performance or long-wear performance. Products utilizing this technology are formulated to be resistant to oil, sweat, and high temperatures, so makeup remains flawless all day long. Make Over states that this technology is intended to meet the needs of active and dynamic users, especially those who spend a lot of time outdoors or in highly mobile environments. This durability also minimizes the need for touch-ups, making it more practical and efficient.
Several Make Over products incorporating ARCHI/TECH technology have been introduced to the public, such as foundation, concealer, and powder with new formulas that promise more even coverage and a natural matte finish. Beauty influencers who have tried this product have given positive reviews, noting that the ARCHI/TECH technology provides a more modern, lightweight, and professional-looking makeup experience.
With this major innovation, Make Over confirms its position as a growing local beauty brand capable of competing with global brands. ARCHI/TECH technology not only improves makeup quality but also provides a new experience for users who desire a flawless and precise look without compromise. This innovation is predicted to be a significant breakthrough in 2025 makeup trends, elevating Indonesian beauty standards to a new level.
